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Your smile is the best accessory you could ever wear.

But if you’re worried that your smile isn’t as bright as it used to be, it’s hard to feel that way!

No one likes looking at a photo album full of memories… Only to notice how dull their smile appears on camera.

So it’s no wonder that the popularity of whitening treatments are on the rise–and with it, the number of options you have.

When choosing a whitening method for your teeth, there are a number of things you’ll want to consider. We’ll take a look at those, and then look at the specific options available to you.


For many people, this is a big one. You need only walk through the aisles at your local chemist to see how true that is–the number of at-home whitening kits available over the counter has exploded in recent years.

Another convenient option seems to be the non-dentist whitening “bars” popping up in shopping centers and other high traffic areas.

But these aren’t your only options – nor are they the best. Non-professional whitening options aren’t able to offer the same strength of whitening that you can get from your dentist, and so results can vary.

That means if convenience is one of your top priorities, you need to ask yourself these questions to find the best option for you:

  • How long does the treatment take?
    Read the fine print. How many treatments are required to get your desired results? How long does each one take? At what point can you expect to see noticeable changes? What kind of maintenance does this method require? All of these things impact the real time commitment to treatment… And how convenient it really is.
  • What is the cost… And what do the reviews say about the results?
    A “low-cost,” convenient option sounds great. But the truth is, this is a case of “you get what you pay for.”

Cheap whitening kits and services simply aren’t as effective as their professional counterparts.

But you don’t have to take our word for it. Simply read the reviews. A “convenient” option that doesn’t get the job done the first time, loses a lot of its appeal.


It’s no surprise that there is a huge range of prices for whitening treatments, from over-the-counter take home kits, to in-chair whitening at your dentist’s office. But it’s important to get to the real cost of treatment.

Again, ask yourself:

  • How many treatments will this take? … And what is the cost for each one?
    Oftentimes, the treatments that appear to be the least costly up front, can catch up to more “expensive” options by the time you’ve achieved your desired results. It’s worth taking a few minutes to calculate the real costs to be sure the savings are real.
  • What is the recommended maintenance, and what does that cost?
    Many low-cost whitening options rely on selling you add-on maintenance products as an important source of revenue. It’s worth doing your research to know in advance what those recommendations are, if you really need them to maintain your results, and if so, what the real costs are.
Safety & Results

Finally, of course, safety is the last major factor to consider. While all of the whitening products on the market must be approved in order to be sold, no certification can account for you as an individual.  

Reactions can and do happen in sensitive individuals, so many people feel more comfortable having whitening done in the presence of their own dentist. 

If you have particularly sensitive teeth and gums, your dentist will be able to adjust the formulation accordingly to ensure your comfort, both during AND after treatment.

 At home kits

There are as many take-home options as there are fish in the sea. From the over-the-counter options at your local chemist, to more advanced mail order options, and even take-home versions of your dentist’s professional whitening kits.

With take home kits, it’s particularly important to note how many treatments they require, and the total cost (plus maintenance).

And as always, check the reviews, to choose the most effective product.

In-Chair Whitening

With so many at-home options, including professional grade Zoom! Take Home kits, who should consider in-house whitening treatments? 

The answer is simple: Anyone who wants to be sure about their results, without the diligence of a 14 day regimen.

 There is simply no comparison to the in-house experience. Your dentist is able to able to evaluate the health of your teeth and the level of staining, set expectations, and monitor your treatment throughout. 

It’s a level of customisation and precision you simply can’t get at home, or at a pop-up whitening bar.

Did you know?

Professional, in-chair whitening can last as long as 3 years? That’s a lot of gorgeous smiles from a 1-hour process!

Compare that with results from popular at-home kits:

  • Results from over-the-counter whitening strips typically last 1-2 weeks
  • Results from at-home bleach kits can last between 3-12 months… But can still cost hundreds of dollars for less than half the results of professional whitening

All of these options take 1-hour of your time … Only one can help strengthen your teeth and keep your smile glowing for up to 36 months….

Whitening at Bexley

At Bexley, we offer two types of whitening services — Zoom! In Chair Tooth Whitening, and Zoom! Take Home
Whitening Kits, a professional-grade, at-home version of our in-chair service.

Zoom! In Chair Tooth Whitening

Zoom! In-chair whitening is the quickest, easiest, most comfortable way to whiten your teeth

Why is that?

For starters, Zoom is the only in-office system that has variable intensity setting so each treatment can be customised to maximise patient comfort. This allows your dentist to control your whitening procedure, and so that it is just right for your results and your comfort.

The whitening treatment itself involves the use of a solution which is painted onto each tooth.

The active ingredient in this solution is activated by a blue LED light, allowing the solution to gently whiten your teeth, while you relax and watch TV in one of our private treatment areas.

In addition to precision customization, Philips’ Zoom protects your teeth in another way: by including amorphous calcium phosphate (ACP) in the whitening solution.

This allows the system to deliver enamel protection while it whitens, reducing future staining and sensitivity.

This is the “secret” to why professional-grade whitening lasts so long (up to 36 months!).

Other than Zoom’s professional-grade take home kits, NO other at-home whitening solutions include protective agents like ACP that extend the length of your results. (After all, they need you to keep buying their product!)

Zoom, on the other hand, is safe, effective, and clinically proven to whiten up to eight shades—for a brighter, whiter smile in just one practice visit.

Why choose Bexley Dental
to whiten your teeth?

  • All of our dentists and hygienists are specially trained in Zoom! Tooth-Whitening
  • It’s safe, effective and affordable
  • Zoom! In-chair whitening is reasonably priced at $595, which includes take-home whitening trays

Considering doing your whitening in-chair at Bexley?

We’d love to see you for a complimentary whitening consult!  

Each consult lasts about 15 minutes. One of our highly-trained hygienists will assess your teeth, and show you the type of results you can expect.


And if you opt for in-chair whitening?

We do everything we can to make it as comfortable as doing it at home — Including TVs in every surgery, so you can watch your favourite show whilst we whiten your teeth. 

You’ll be in and out in just an hour — with a great smile to show for it!

Zoom! Take Home Whitening Kit – $199

At Bexley, we use Zoom! Take Home Whitening Kits for patients that wish to have professional grade whitening at home.

What makes these different from the grocery-store take-home kits?

Only take-home kits from your dentist can provide peroxide strength of up to 14%, to ensure professional-grade whitening at home.

The over-the-counter options can only provide 6% — Less than half the strength.

Of course, there’s a reason for this. Your dentist knows what is appropriate and safe for your teeth… And how to instruct you to get best results.

We use Philips’ Zoom products, because they are the only professional take-home whitening system with ACP (amorphous calcium phosphate). This system delivers enamel protection while it whitens, which reduces future staining, AND sensitivity.

That means your whitening treatment can actually make your teeth stronger, WHILE giving you professional-grade whitening — at home — in just 14 days.

Compare that to over-the-counter take-home methods, which take months without delivering the same results.

For the great price of just $199, you will receive a set of custom-made whitening trays, whitening gel and instructions on how to get the best results from your home whitening kit.

Frequently Asked Questions:

With so many different whitening products on the market, it’s easy to get confused.
So here are the facts you need to know before you commit.

Is teeth whitening safe?

Yes. Clinical studies have shown that whitening your teeth with carbamide or hydrogen peroxide under the supervision of a dental professional is safe for teeth and gums.

What are the side effects?

The most common side effect is tooth and gum sensitivity. Your dentist is your best resource to ensure that you are a good candidate for whitening and that you are using the right concentration of whitening formula. Philips Zoom at-home whitening products have two mild desensitising agents, potassium nitrate and Amorphous Calcium Phosphate (ACP), to minimise tooth sensitivity.


What’s the difference between over the counter whitening solutions and Philips Zoom?

Over-the-counter whitening products are not customised to your needs. With Philips Zoom, the whitening process is tailored to your needs by your dentist, with custom-fitted trays for at-home treatments or just the right light intensity and duration in the dentist’s practice.

How long will my Zoom whitening results last?

Whitening treatments help to reduce existing stains, but through consumption of coffee, soft drinks or just through natural aging, your teeth may eventually become discoloured again. Maintenance whitening can help combat recurring discoloration. Only Philips Zoom at-home whitening products include ACP, which has been shown to help reduce whitening fade-back.

What causes teeth to discolour?

There are many causes to tooth discoloration. Some of the most common include the consumption highly colored foods and drinks (berries, coffee, tea, red wine). Some medications, aging, smoking and trauma can also cause teeth discoloration.

How long does it take?

With Philips Zoom, your teeth will be visibly whiter in one day. With Zoom in-chair, you will achieve up to eight shades whiter in 45 minutes. With Zoom at-home, when used as instructed, you will achieve the same great results in one-two weeks, depending on concentration of formulation and wear time you select.

Ready to get your smile shining bright?
Simply pick up the phone and call us at (02) 9567 4151 today
to schedule your free Assessment!

Book a FREE whitening

We will examine your mouth, eliminate all risk factors and assess the correct course of treatment.

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